KeyTrak to unveil system at NADA allowing dealers to quickly find vehicle keys

Through a partnership with real-time location services TrueSpot, KeyTrak has announced that it will unveil a system that will allow dealership personnel to quickly locate vehicles and their lost or misplaced keys, possibly saving them hundreds of dollars annually. 

KeyTrak Edge, as it is known, will be unveiled at the NADA Show that is set to take place from Feb. 2-4, 2024, at the Las Vegas Convention Centre in Nevada. According to TrueSpot’s estimations, dealerships in North America spend approximately $350 million or more every year replacing keys that have been lost during typical dealer operations.

“With the technology available today, there’s little reason for keys to go missing,” said Steve Robinson, Vice President of Sales at KeyTrak, in a statement. “Our goal is to make sure dealers have the tools they need to prevent lost keys in their dealerships. Our partnership with TrueSpot makes that goal a reality.”

The system leverages TrueSpot’s AQFind Location Platform, along with its gateway sensors and geo-intelligence. This in turn allows the company to narrow down the location of the key in real-time within a few feet anywhere on the dealership’s lot. It is through the network of sensors and KeyTrak’s key access tracking measures that managers will be able to review the analytics to see who is checking out keys and why — and also, where they are located.

“KeyTrak’s electronic key and asset management systems provide the ‘who’ and ‘when’ of finding missing assets; TrueSpot completes that search criteria with the ‘where,’” said Robinson, adding that “with the integration between KeyTrak and TrueSpot, dealers are able to identify problems before they escalate.”

Demonstrations of the system will be offered at the KeyTrak booth (#3140W) at NADA.

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